WORK
MARABOU
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Marabou is a must-read poetry collection authored by the incredible Ashley Odilia Armand.
HOW WE HELPED
We crafted a marketing strategy to promote the new release across publications, social media, and owned channels.
GETTING THE WORD OUT – THE PRESS RELEASE
While the poetry book contained multitudes, we wanted to celebrate the author and the experiences she brings to the table. In conjunction with the book’s release, we drafted a press release to spread the word.
THE SOCIAL MEDIA GRAPHICS
We leveraged social media channels to drum up interest and build awareness. Deliverables included square post graphics, email signatures, profile headers, and social media story posts.
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